The Best Data Management Philosophy is Use What You Have
About This Course
Leverage your existing data to uncover actionable insights and drive more intelligent decisions. This course provides practical examples of data collection and utilization at various levels ranging from company performance to customer relationships. Learn how to maximize the value of your bank’s data resources and turn them into competitive advantages.
Topics covered in this course
- Unlocking Value from Existing Bank Data
- Data Collection and Performance Insights
- Customer Relationship Analytics
- Turning Data into Competitive Advantage
*This course does NOT qualify, nor meet the National Standard for NASBA accreditation.
Your Instructor

Kyle Hershberger is the CEO and Jack-of-All-Trades at Cross Financial. Kyle’s experience in banking, banking software, research, and marketing services enables clients to focus on achieving their desired results. Kyle’s industry expertise comes from decades of working with financial institutions across the nation. Kyle has been at the forefront of research and planning to support financial institution sales and marketing activities. Kyle is a frequent presenter at banking industry conferences and seminars and a member of the faculty at the Graduate School of Banking at the University of Wisconsin. Kyle is a 3rd-generation banker and a 2nd-generation consultant.
This course is covered under team memberships.
See Team Memberships